adidas and Common Goal team up for environmental project in Sierra Nevada de Santa Marta For people in Buritaca, life at the edge of Colombia’s Sierra Nevada de Santa Marta is becoming more uncertain. Crops are harder to grow, water is harder to find, and sudden rains often undo months of work. To face these challenges, the El Rio Foundation, alongside adidas and Common Goal, is transforming the Cabañas courtfield into a Sustainability Hub, a place where sport meets climate e
Nora Heroum is striving to make an impact after joining Common Goal There was one player that stuck out to Nora Heroum more than any other when she watched football as a youngster. A player with magic in their boots, a player who had a distinctive look and playing style that made them a role model for children watching the game all around the world. But, for young Nora, that was a player from the men’s game because that’s all that was accessible for her growing up in the m
A daily commitment to redefining what inclusion looks like in youth football. “Small acts of bravery are what make massive changes. “You realize a lot of the change just starts with you.” Joe Marinkovich is helping to redefine what inclusion looks like in youth football as a daily commitment. Born and raised in Omaha, Nebraska, Joe’s own journey through soccer shaped how he now views and builds community. As a young player, he saw firsthand how differences in background could
adidas and Common Goal team up for an environmental project in India In Punjab, where extreme weather events like heatwaves, heavy rains, and flooding are becoming more frequent, one football club is rising to meet the challenge. Youth Football Club Rurka Kalan is using football to respond to the growing impacts of climate change. With support from adidas and Common Goal, YFC is combining football with environmental action, building climate-resilient infrastructure and offeri
Common Goal and World Football Summit unite to drive change Last week, Common Goal joined forces with World Football Summit (WFS) to make gender equity a central theme at the first-ever WFS Monterrey. While this was the summit’s inaugural edition in Mexico, it marked the continuation of an eight-year collaboration between Common Goal and WFS — one rooted in shared values and a commitment to reshaping football as a driver for positive social impact. This edition of WFS built
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