Kicking off a three-year learning journey connecting leaders from participating organisations across Canada, Mexico and the United States. When the final whistle blows on a major sporting event, attention inevitably moves on. But in the communities that hosted it, the work continues. Across Canada, Mexico and the United States, local organizations are creating opportunities for young people through sport every day. They understand their communities, build trusted relationshi

The initiative contributes to the wider social legacy ambitions of the FIFA Women’s World Cup in Brazil, contributing to advance gender equity across the country. Common Goal and FIFA Women’s Football have teamed up to bring the global Equal Play Effect initiative to Brazil, with an aim of accelerating gender equity from the ground up in the lead up to and beyond the FIFA Women's World Cup 2027 in Brazil. Collaboration and contextualisation have always been at the heart of th