The initiative contributes to the wider social legacy ambitions of the FIFA Women’s World Cup in Brazil, contributing to advance gender equity across the country. Common Goal and FIFA Women’s Football have teamed up to bring the global Equal Play Effect initiative to Brazil, with an aim of accelerating gender equity from the ground up in the lead up to and beyond the FIFA Women's World Cup 2027 in Brazil. Collaboration and contextualisation have always been at the heart of th

To mark World Football Giving Day, Common Goal is announcing the organisations selected to receive Football for Good Capacity Grants, first unveiled in April as part of adidas’s financial commitment to help bring Common Goals’ global initiative to life. The grants will support 25 football for good organisations across 18 countries in Africa, Asia-Pacific, Latin America, and Europe, with a focus on strengthening the long-term resilience and sustainability of community-based or