Breaking Barriers (2020 - 2025)

The adidas Breaking Barriers Project (2020-2025) was a commitment to breaking down barriers for women and girls across Europe

The adidas Breaking Barriers Project kicked off in 2020 and finalised in 2025. The Project was a multi-year commitment by adidas to breaking down barriers for girls and women across Europe by working directly with non-profit sports organizations, empowering local leaders and coaches, and providing the sports industry with the necessary tools to lead change.

The adidas Breaking Barriers Project aimed to:

15

organisations

involved to drive systemic change around gender equity and inclusion, and deliver safer and more inclusive programs.

Key Facts

148 champions (105) & staff members (43) trained

38,477

women reached by through breaking barriers activities

114 ,468

women reached by implementing partners

Project Partners

adidas

Impact Sponsor