top of page
Breaking Barriers

Breaking Barriers (2020 - 2025)

The adidas Breaking Barriers Project (2020-2025) was a commitment to breaking down barriers for women and girls across Europe
About

The adidas Breaking Barriers Project kicked off in 2020 and finalised in 2025. The Project was a multi-year commitment by adidas to breaking down barriers for girls and women across Europe by working directly with non-profit sports organizations, empowering local leaders and coaches, and providing the sports industry with the necessary tools to lead change. 

  

The adidas Breaking Barriers Project aimed…

Key Facts

15

organisations involved to drive systemic change around gender equity and inclusion

148

champions (105) & staff members (43) trained

228,019

total participants: +38K reached by through activities, and +114K reached by implementing partners

Project Partners
bottom of page